会展前瞻 第 3 卷 第 2 期


探究影响财富500强排名的因素-基于排序选择模型的实证分析

Exploring the Factors that Influence the Fortune 500 Rankings-Empirical Analysis Based on Rank Selection Model

李钰


基于财务指标以牛鞭效应分析沃尔玛的全价值链

Analyzing the Whole Value Chain of Wal-Mart by Bullwhip Effect based on Financial Index

刘欣雨


疫情时代下沃尔玛与开市客投入产出效率的比较研究-基于DEA-Malmquist指数的分析

A Comparative Study on Input-output Efficiency of Walmart and Costco in the Epidemic Era-Based on the Analysis of DEA-Malmquist Index

刘星淑


疫情下亚马逊、京东、阿里巴巴和苏宁易购的效率分析

Efficiency Analysis of Amazon, JD.com, Alibaba and Suning under Global Outbreak

杨海洋


基于AISAS模型和DEA模型的企业微博效果研究-以可口可乐公司为例

Research on the Effect of Enterprise Microblog Based on AISAS Model and DEA Model-Take Coca-Cola for Example

张欣然


墨西哥国家石油公司利润亏损困境的原因及应对研究

Research on the Causes and Countermeasures to the Dilemma of Pemex Profit-loss

陈怡洁


企业新产品创新的重要性-丰田新能源汽车的兴衰

The Importance of the Innovation of New Products-The Rise and Fall of Toyota's New Energy Cars

陈家欣